In order to create the impression attribution link , you would first have to create a OneLink.
Navigate to Engage > OneLink Management.
Click the three-dot menu and select Create Template.
In the template settings, enable Cross-Platform Attribution.
Save the template.
Important: Cross-platform attribution is required. Without this setting enabled in your OneLink template, Starti cannot correctly receive attributed installs from AppsFlyer.
Before you start
Make sure your MMP integration is completed before creating a CTV Impression Attribution Link.
Need to set up your MMP first? See the integration guide for your platform: